Europe’s food system is under pressure—and farmers are on the front line of the transition to regenerative agriculture.
But why is this so hard and how can we move from a handful of harvests to scale and lasting impact?
In this discussion, we bring together a farmer, a private agricultural trade company, a miller and a food manufacturer — four key players working on the ground to reduce greenhouse gas (GHG) emissions in wheat cultivation. Together, we will share reflections on what’s working, where the friction lies, and what kind of support is needed from policymakers and across the value chain to accelerate progress.
This is not just a case study, it’s a conversation. And we invite you to be part of it.
Please register here before June 20.
Event: Paulig Experience Session at the FoodDrinkEurope’s #FoodFuture Ideas Fest
Date and time: Wednesday June 25th, 2025, Paulig Experience Session 4:00 – 4:45 pm
As from 6:00 pm: enjoy our delicious world foods at our Paulig food truck!
Place: Green open space behind The Institute of Natural Sciences in Brussels, Tent A
Keynote by Elsi Katainen, Member of the European Parliament
The voices shaping the conversation:
- Salla Sulasuo, Sustainability Director Paulig
- Katrien Deschepper, Managing Director Paniflower
- Albrecht Baetge, Head of Industrial Customers Climate Smart Products BAT Agrar
- Mathias Zeitke, RegenAg Farmer Lüssow, Germany
- Host: Kaisa Lipponen, SVP Sustainability, HSE & Communications Paulig
Join us and be part of the dialogue shaping the future of food!
More information about the full programme: www.fooddrinkeurope.eu
For more information, please contact:
Margo Desmedt
Communications Manager Belgium
margo.desmedt@paulig.com
+32 472 68 24 20
About Paulig
Paulig is an international food and beverage company, growing a new, sustainable food culture – one that is good for both people and the planet. Paulig provides all things tasty: Tex Mex, Snacks, coffees, World Foods and spices. The company's brands are Paulig, Santa Maria, Risenta, Poco Loco, Conimex and Zanuy. Paulig also manufactures products for its private label and industry customers. In 2024, the company’s sales amounted to approximately EUR 1.2 billion. Paulig was founded in 1876 and is 100% owned by the Paulig family. The company has 2,400 passionate employees in 13 different countries working on our purpose For a life full of flavour.
