“We are honored to have received this recognition, especially as it comes directly from the Finnish consumers. Innovation plays an important role in the development of our product portfolio as well as our sustainability actions and operations in general - it is a key success factor in driving future growth. It is uplifting to see that our efforts both in commercial and social innovativeness have reached the consumers. By offering great products and delicious flavours we want to bring people together to create and share meaningful moments”, says Paula Backman, CMO of Paulig.
The research was conducted first time in 2021 and this was the second time Paulig was ranked among the top 10.
Hanken School of Economics described the research with the following statement:
‘’The annual ranking conducted at Hanken School of Economics lists the most innovative companies according to Finnish consumers. In addition to commercial innovation, another dimension of innovation considered is social innovation, meaning the extent to which companies benefit society and the environment through their innovations. The FII Social Innovation Index quantifies the perceived contribution to society through innovation. It is unique in its focus not only on environmental sustainability but on the societal good as well.’’
‘’The results of the FII show that meaningful innovation which integrates solutions for society’s grand challenges is part of what makes these companies stand apart from their competitors. The FII provides evidence that innovation that lacks the intent to make societal difference are perceived as less attractive. Therefore, companies excelling in both social and commercial innovation achieve success.’’
The national survey involved 5,000 consumers who evaluated 65 companies from 19 industries on key metrics such as, value proposition, customer treatment, company attractiveness and customer loyalty. The results of the top 10 most innovative companies were published in https://www.hanken.fi/en/news/fii-index-ranks-top-innovative-companies-finland.
For further information, please contact:
Director, Corporate Communications & Brand
+358 40 766 78 34
Paulig is a family-owned food and beverage company, growing a new, sustainable food culture – one that is good for both people and the planet. Paulig provides all things tasty; coffees and beverages, Tex Mex and spices, snacks and plant-based choices. The company's brands are Paulig, Santa Maria, Risenta, Poco Loco and Zanuy. Paulig’s sales amounted to EUR 1,1 billion in 2022. The company has 2,300 passionate employees in 13 different countries working around the purpose For a life full of flavour.